Wishpond vs LeadPages : In-Depth Comparison

Wishpond and Lead Pages are two popular landing page builders that offer many useful features. Here’s a detailed comparison of Wishpond vs Leadpages to help you decide which is the best landing page builder for your business.


Wishpond vs LeadPages

Here’s a step by step comparison of Wishpond vs LeadPages.



Wishpond is a feature-rich landing page builder that features a drag & drop page builder, customizable web page elements, a vast template library, A/B testing, conversion rate optimization. It allows you to easily build landing pages without even coding. It is suitable for small-medium businesses as well as large enterprises.

LeadPages is a powerful landing page builder that allows you to build all kinds of web pages such as landing pages, sales pages, lead generation pages, sign up pages, subscription pages, welcome pages. It also allows you to test different variations of your pages with your site visitors and determine the most converting one.



Wishpond focuses on landing page optimization with features such as:

  • Landing pages
  • Market automation
  • Website popups
  • Email marketing
  • Lead management
  • API access
  • CRM integrations
  • Custom JavaScript
  • A/B testing
  • Custom CSS
  • Promotions and contests
  • Referral Suite
  • Online forms

Here’s the detailed list of features offered by Wishpond.


LeadPages also offers many useful features such as:

  • Easy Drag & Drop Customization
  • Optimized Templates for Mobile Devices
  • Lead Capture Pop Ups
  • A/B Testing
  • A/B Analytics
  • HTML Editing
  • Fast Webhosting
  • Sub Accounts
  • Video Player
  • Digitized Asset Delivery
  • Custom Form Fields
  • Major Email Service Integrations

Here’s the detailed list of features offered by LeadPages.


Setup and Ease of Use

Both Wishpond and Leadpages have a similar setup. You need to create, publish, manage, optimize pages on their platform and connect your domain/url to those pages. They will host your web pages for you. They are both well-documented, well-designed and easy to use.


Supported Platforms

Both Wishpond and Leadpages work well on all websites, blogs, ecommerce sites, blogging platforms, content management platforms, website builders.



Wishpond offers a free trial, with paid plans starting from $49/month. Leadpages offers a free trial, with paid plans starting from $37/month.



Both Wishpond and Leadpages support plenty of third-party integrations with popular tools such as Google Drive, Google Analytics, Dropbox, Slack, Mailchimp, Zapier.



There are plenty of alternatives to Wishpond such as Unbounce, Instapage. Similarly, there are many alternatives to Leadpages such as Optimizepress, Thrive Architect.


Conclusion – Wishpond vs Leadpages

Both Wishpond and Leadpages are mature products with robust features. They are both great at what they do. You can’t go wrong with either of them.