Top 5 Mixpanel Alternatives and Competitors


Mixpanel is a behavioral analytics platform for website and mobile apps, that offers many useful features. However, if it doesn’t meet your requirements or fit your budget then here are the top 5 Mixpanel alternatives and competitors.

 

Top 5 Mixpanel Alternatives and Competitors

 

Hotjar

Hotjar is one of the best Mixpanel alternatives. It is a conversion rate optimization platform that features heatmaps, session replays, conversion funnels, form analytics.

It is suitable for small-medium businesses and large enterprises. Its free plan supports upto 2,000 pageviews/month, with paid plans starting from $29/month.

Here’s our detailed Hotjar review – its pricing, features, benefits, pros and cons.

 

Kissmetrics

Kissmetrics is one of the most popular Mixpanel alternatives. It is a behavioral analytics platform for websites, mobile sites and mobile apps.

It gives you a clear idea of how visitors discover your site, interact with your site components and also helps you understand customer journeys better.

It is suitable for medium-large businesses and enterprises and might be expensive for startups and SMBs. Its pricing starts from $400/month.

Here’s our detailed Kissmetrics review – its pricing, features, benefits, pros and cons.

 

FullStory

FullStory is a complete conversion rate optimization and product experience optimization platform for medium-large businesses and enterprises. It might be expensive for SMBs and startups.

It features heatmaps, session recordings and replay, conversion funnels, form analytics that help marketers improve conversion rate of websites.

It also features error logging and JS debugging that helps software development and product management teams.

Its free plan supports upto 1,000 sessions/month, with paid plans starting from $199/month. Here’s our detailed FullStory review – its pricing, features, benefits, pros and cons.

 

Freshmarketer

Freshmarketer is a conversion rate optimization platform that features heatmaps, session recordings & replay, conversion funnels, form analytics. It also supports A/B testing, multivariate testing, cross domain testing, cross device testing.

It is suitable for small-medium businesses and large enterprises. Its ‘free forever’ plan is suitable for bloggers, freelancers, marketers, entrepreneurs, SMBs and startups. Its paid plans start from $159/month.

Here’s our in-depth Freshmarketer review – its pricing, features, benefits, pros and cons.

 

Zoho Pagesense

Zoho Pagesense is a comprehensive conversion rate optimization and A/B testing tool for small-medium businesses as well as large enterprises.

It features A/B testing, multivariate testing, heatmaps, session recordings & replay, conversion funnels, form analytics.

Zoho Pagesense offers a free trial, with paid plans starting from $29/month.

Here’s our in-depth Zoho Pagesense review – its pricing, features, benefits, pros and cons.

 

Conclusion

Mixpanel is a feature-rich analytics tool for websites, web apps, mobile sites and mobile apps. However, if it doesn’t meet your requirements or fit your budget then you can try the above-mentioned Mixpanel alternatives and competitors.