Both Socialbakers and Meltwater are two popular social media marketing tools that offer tons of useful features. Here’s a detailed comparison of Socialbakers vs Meltwater to help you decide which is the best social media marketing tool for your business.
Socialbakers vs Meltwater : In-Depth Comparison
Here’s a step by step comparison of Socialbakers vs Meltwater.
Socialbakers is a powerful social media marketing tool that allows you to easily connect to your social media marketing platforms and monitor all your social media profiles, conversations, and marketing campaigns from one place.
Meltwater is a feature-rich social media marketing platform that allows you to easily create, launch, monitor and manage social media marketing campaigns from one place. It is suitable for small-medium businesses as well as large enterprises.
Socialbakers offers many useful features such as:
- Content Publishing Calendar
- Social Media Publishing
- Social Media Analytics
- Content Hub
- Mobile Suite
- Automated Sentiment Analysis
- Approval Workflow & Mobile
- Community Management
- Customized Dashboards
- Cloud Shared Asset Integration
- Automated Content Labeling
- Marketing Persona Mapping
- Performance Optimization
- Influencer Marketing
Here’s the detailed list of features offered by Socialbakers.
Meltwater also offers many features such as:
- Social Listening
- Content Management
- Social Media Account Management
- Advanced Analytics
- Social Reporting
- Social Influencer Search Engine
- Competitive Intelligence
- Boolean Search
- Media Intelligence
- Smart Alerts
- Mobile Application
Setup and Ease of Use
Both Socialbakers and Meltwater are standalone, cloud-based social media marketing tools that require no download, setup or installation. They are both well-documented and easy to use. There is not much difference between Socialbakers vs Meltwater in this case.
Both Socialbakers and Meltwater work well with all web browsers and mobile devices. They also offer browser add ons and mobile apps.
The pricing of both Socialbakers and Meltwater is available only by quote.
Both Meltware and Socialbakers supports plenty of third-party integrations with popular business tools like Dropbox, Slack, Zapier, Google Drive.
There are plenty of alternatives to Socialbakers and Meltwater such as Agora Pulse, Sprinklr, Hootsuite.
Conclusion – Socialbakers vs Meltwater
Both Socialbakers and Meltwater are feature-rich social media marketing tools that offer tons of useful features. They are both good at what they do. You can’t go wrong with either of them.