Socialbakers vs Hootsuite : In-Depth Comparison

Both Socialbakers and Hootsuite offer many useful features for social media marketing. Here’s a detailed comparison of Socialbakers vs Hootsuite to help you decide which is the right social media marketing tool for your business.


Socialbakers vs Hootsuite : In-Depth Comparison

Here’s a step by step comparison of Socialbakers vs Hootsuite.



Socialbakers is an AI-based social media management and marketing tool that allows you to easily connect to all your social media profiles and manage your social media conversations & campaigns from one place. It is suitable for medium-large businesses and enterprises.

Hootsuite is a social media management platform that allows you to create, launch, monitor, manage and optimize social media marketing campaigns from one place. It is suitable for small-medium businesses, freelancers, bloggers, markters, agencies, and enterprises.



Socialbakers offers many useful features such as:

  • Content Publishing Calendar
  • Social Media Publishing
  • Social Media Analytics
  • Content Hub
  • Mobile Suite
  • Automated Sentiment Analysis
  • Approval Workflow & Mobile
  • Community Management
  • Customized Dashboards
  • Cloud Shared Asset Integration
  • Automated Content Labeling
  • Marketing Persona Mapping
  • Performance Optimization
  • Influencer Marketing

Here’s the detailed list of features offered by Socialbakers.


Hootsuite also offers many features such as:

  • Automated Publishing
  • Schedule posts
  • Smart Inbox
  • Collaboration
  • Mobile
  • Analytics
  • Social CRM
  • Monitoring
  • Account Structure

Here’s the detailed list of features offered by HootSuite.


Setup and Ease of Use

Both Socialbakers and Hootsuite are standalone, cloud-based social media marketing tools that require no downloads, setup or installation. There is not much difference between Socialbakers vs Hootsuite in this case.


Supported Platforms

Both Socialbakers an Hootsuite work well on all web browsers and mobile devices. They both also provide browser add-ons and mobile apps.



Socialbakers’s pricing is available on request. Hootsuite offers a free trial, with paid plans starting from $19/month.



Both Socialbakers and Hootsuite support plenty of third-party integrations with popular business tools like Slack, Zapier, Dropbox, Google Drive.



There are plenty of Socialbakers alternatives such as Agora Pulse, Sprout Social. Similarly, there are many Hootsuite alternatives such as Buffer, Socialbakers.


Conclusion – Socialbakers vs HootSuite

Both Socialbakers and Hootsuite are feature-rich social media marketing tools that offer many useful features. If you are small-medium business, go for Hootsuite as it is more affordable. If you are large business or enterprises, you can try Socialbakers.


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