Socialbakers vs Brandwatch : In-Depth Comparison


Both Socialbakers and Brandwatch are two popular social media marketing tools that offer tons of features. Here’s a detailed comparison of Socialbakers vs Brandwatch to help you decide which is the right social media marketing tools for your business.

 

Socialbakers vs Brandwatch : In-Depth Comparison

Here’s a step by step comparison of Socialbakers vs Brandwatch.

 

Overview

Socialbakers is a popular social media marketing and management tool that allows you to easily monitor all your social media profiles, activity, conversations and marketing campaigns from one place. It also allows you to easily schedule automated social media posts, and get robust insights with its analytics & reporting features.

Brandwatch is a powerful social media monitoring tool that allows you to easily create, launch, manage and monitor all your social media marketing campaigns from one place, with just a few clicks. It provides robust analytics and powerful automation. It is suitable for medium-large businesses as well as enterprises.

 

Features

Socialbakers offers many useful features such as:

  • Content Publishing Calendar
  • Social Media Publishing
  • Social Media Analytics
  • Content Hub
  • Mobile Suite
  • Automated Sentiment Analysis
  • Approval Workflow & Mobile
  • Community Management
  • Customized Dashboards
  • Cloud Shared Asset Integration
  • Automated Content Labeling
  • Marketing Persona Mapping
  • Performance Optimization
  • Influencer Marketing

Here’s the detailed list of features offered by Socialbakers.

 

Brandwatch also offers many features such as:

  • Multilingual Coverage
  • Proprietary Technology
  • Search Operators
  • Historical Data
  • Location Data
  • Metadata
  • Sentiment Analysis
  • Charting
  • Influence Statistics
  • Customizable Dashboards
  • Topic clouds
  • Bulk Actions
  • Fast and Intuitive Interface
  • Rules
  • Filters and Search Within
  • Email Alerts
  • One-click Response
  • Fully Exportable Data
  • Workflow
  • Continuous Innovation
  • Unlimited Users
  • Human Data Validation
  • Personal Account Manager
  • Comprehensive Training Material
  • Quality over quantity
  • Channels
  • Full Twitter Coverage
  • Twitter Insights
  • Integrations and partnerships
  • Shareable Dashboards
  • Demographic Insights
  • Automated Reports
  • SSO
  • Fully branded
  • Controlled remotely
  • Multi-screen
  • Multiple setups
  • Integration
  • Flexible displays
  • Dynamic
  • Communication

 

Setup and Ease of Use

Both Socialbakers and Brandwatch are standalone, cloud-based social media marketing tools that require no download, installation or setup. You can simply sign up for and start using them immediately. There is not much difference between Socialbakers vs Brandwatch in this case.

 

Supported Platforms

Both Socialbakers and Brandwatch work well on all web browsers and mobile devices. They both also provide browser add ons and mobile apps.

 

Pricing

Socialbakers’ pricing is available only on request, while Brandwatch’s pricing starts from £500/month.

 

Integrations

Both Socialbakers and Brandwatch support plenty of third-party integrations with popular tools like Google Drive, Dropbox, Slack, Zapier.

 

Alternatives

There are many alternatives to Socialbakers and Brandwatch such as Hootsuite, Agora Pulse, Sprinklr.

 

Conclusion – Socialbakers vs Brandwatch

Both Socialbakers and Brandwatch are two popular social media marketing tools for medium-large businesses as well as enterprises. They are both good at what they do. You can’t go wrong with either of them.