ShortStack vs Wishpond : In-Depth Comparison

Shortstack and Wishpond are two popular marketing tools that provide tons of useful features. However, they are meant for different purposes. If you don’t understand their key differences then you might end up picking the wrong tool for your business. Here’s our detailed comparison of Shortstack vs Wishpond to help you decide which is the best marketing tool for your business.


ShortStack vs Wishpond

Here’s a step by step comparison of Shortstack vs Wishpond



Shortstack is a feature-rich tool that allows you to build contests, coupons, sweepstakes, landing pages and quizzes for your website. It also allows you to monitor and optimize the conversion rate of them same. It is suitable for small-medium businesses as well as large enterprises.

Wishpond is a powerful landing page creator that allows you to build landing pages without any coding. It features a drag & drop page builder, customizable web page elements, template library, A/B testing and conversion rate optimization elements like optin forms, welcome mats, sidebars, lead magnets. It is suitable for small-medium businesses as well as large enterprises.



Shortstack focuses more on contest building with features such as:

  • Analytics
  • Email Analytics
  • Email Automation
  • Hashtag contests
  • User Generated Content
  • Templates & Themes
  • Widgets
  • No-code Campaign Customization
  • Campaign Analytics
  • Simplified Client Management
  • Email Scheduling
  • Leads & Contact Information Management
  • Contest Anti-fraud Tools
  • Entry Management

Here’s the detailed list of features offered by Shortstack.


Wishpond focuses on landing page optimization with features such as:

  • Landing pages
  • Market automation
  • Website popups
  • Email marketing
  • Lead management
  • API access
  • CRM integrations
  • Custom JavaScript
  • A/B testing
  • Custom CSS
  • Promotions and contests
  • Referral Suite
  • Online forms

Here’s our detailed list of features offered by Wishpond.


Setup and Ease of Use

Both Shortstack and Wishpond have a similar setup. You need to create your landing pages on their platforms and connect your domain/url to those pages. They will host your pages for you. They are both well-documented, well-designed and easy to use but require a fair bit of technical assistance to get started.


Supported Platforms

Both Shortstack and Wishpond work well on all websites, blogs, mobile sites, ecommerce sites, content management systems, website builders.



Shortstack offers a free trial, with paid plans starting from $29/month. Wishpond offers a free trial, with paid plans starting from $49/month.



Both Shortstack and Wishpond support plenty of third-party integrations with Dropbox, Slack, Zapier, Mailchimp, Google Drive.



There are plenty of alternatives to Shortstack such as Ucraft, Unbounce that offer similar features. There are many alternatives to Wishpond such as Instapage, Lead Pages.


Conclusion – Shortstack vs Wishpond

Both Shortstack and Wishpond are mature products with robust features. They are both good at what they do and affordable. You can’t go wrong with either of them.


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