SendinBlue Review, Pricing, Features, Benefits, Pros and Cons

SendinBlue is a powerful email marketing software that offers plenty of useful features. Here’s our in-depth SendinBlue review to help you decide if it is the right tool for your business.


SendinBlue Review, Pricing, Features, Benefits, Pros and Cons

Here’s a detailed SendinBlue review, pricing, features, benefits, pros and cons.


SendinBlue Review

SendinBlue is a feature-rich email marketing platform that allows you to gather email addresses, build your email lists, segment your lists, build stunning email templates without any coding, send automated emails based on specific conditions or user behavior, do A/B testing and conversion rate optimization of your emails.

It features a drag & drop email template builder, customizable page elements, a vast library of templates, contact management features, A/B testing and conversion rate optimization tools.

It is smart enough to analyze your response rates and automatically suggest the right days of week and hours of day to send your emails.

It allows you to dynamically manage your contact list, with the help of APIs.

SendinBlue is suitable for small-medium businesses as well as large enterprises.


SendinBlue Benefits

Here are the key benefits of SendinBlue:

  • Build email list
  • Create customer segments
  • Advanced targeting
  • Send attractive newsletters
  • Promote coupons, discounts and offers
  • Marketing automation
  • Optimize email date and time
  • Design professional-looking emails in minutes, without coding
  • Improve conversion rate
  • Increase retention


SendinBlue Features

Here are the key features of SendinBlue:

  • Email Marketing
  • Transactional Emails
  • Marketing Automation
  • Dynamic list
  • Send Time Optimization
  • Real-time Tracking
  • Order Tracking
  • SMS Campaigns
  • Transactional SMS
  • Subscription Forms
  • Newsletter builder
  • Dedicated IP
  • Spam check
  • Trigger marketing
  • Google Analytics Integration
  • Flexible, Customizable Layouts


SendinBlue Pricing

SendinBlue offers a free plan, and 3 paid plans.

  • Free
    • 300 emails / day
    • Unlimited contacts
  • Lite – $25/ mo
    • Everything in free plus
    • 40,000 emails / mo
    • No daily sending limit
  • Essential – $39/ mo
    • Everything in Lite plus
    • 60,000 emails / mo
    • No SendinBlue logo
    • Advanced Statistics
  • Premium – $66/ mo
    • Everything in Essential plus
    • Facebook Ads
    • Send time optimization
    • Landing page builder
    • Unlimited Automation workflows
    • Multi-user access
    • Chat
  • Enterprise
    • Everything in Premium plus
    • Dedicated account manager
    • Services pack
    • Unlimited users


SendinBlue Pros and Cons


  • Plenty of features
  • Easy to setup
  • Easy to use
  • Affordable
  • Plenty of integrations


  • Nothing big enough to be listed here


Final Verdict

SendinBlue is a feature-rich email marketing tool that makes it easy to build your email lists, manage your contacts, design stunning email templates visually, and send automated emails to your audience. It is suitable for bloggers, entrepreneurs, freelancers, marketers, small-medium businesses as well as large enterprises.


About Fedingo Team

Fedingo is a Google Analytics Reporting Tool for Digital Agencies & Online Marketers. Fedingo makes it easy to create Google Analytics reports & dashboards for your clients and automate report generation. Try it for free today!