Sendgrid vs Mandrill : In-Depth Comparison


Both Sendgrid and Mandrill are two popular transactional email software that allow you to programmatically send transactional emails. Here’s a detailed comparison of Sendgrid vs Mandrill to help you decide which is the right tool for your business.

 

Sendgrid vs Mandrill

Here’s a step by step comparison of Sendgrid vs Mandrill.

 

Overview

Sendgrid is a powerful email marketing tool that allows you to programmatically send transactional emails to your product users and customers, for your websites, blogs, online stores, web apps and mobile apps. It supports all major platforms such as Python, Java, PHP, Ruby.

Mandrill is a transactional email service by Mailchimp, that offers most of the features offered by Sendgrid. It is suitable for small-medium businesses as well as large enterprises.

 

Features

Sendgrid offers many useful features such as:

  • Email Template Engine
  • SMTP Service
  • Open & Click Tracking
  • Custom API Integration
  • Unsubscribe Tracking
  • Suppression List Management
  • Reputation Monitoring
  • Dedicated & Multiple IP Addresses
  • SMTP API
  • IP Whitelabeling
  • ISP Monitoring
  • Domain Level Load Balancing
  • SPAM Filter Testing
  • Parse Webhook
  • DKIM Customization
  • Feedback Loop
  • SMTP Relay
  • 24/7 Support (Phone and Chat)
  • Sub-user API
  • Marketing Email Service

Here’s the detailed list of features offered by Sendgrid.

 

Mandrill also offers many features such as:

  • Globally distributed infrastructure
  • Automatic feedback loop registration
  • Automated dedicated IP warmup
  • Multiple domains per account
  • Dedicated IP addresses
  • Dedicated IP pooling
  • In-Depth Analytics
  • Searchable activity log
  • Tracking options per email
  • Automatic tagging
  • Custom tagging
  • Split testing
  • Comparative reports
  • Custom metadata
  • Webhooks
  • Templates & Dynamic Content
  • Automatic CSS inlining
  • Conditional logic and merge tags
  • Multiple templates per account
  • Spam filter testing
  • Customizable sending options
  • White labeling
  • Custom tracking domains
  • Custom reverse DNS
  • Automatic text and HTML conversion
  • Rules engine
  • Subaccounts
  • Third-party integrations
  • API documentation
  • Inbound email routing
  • Wrappers and modules
  • Sensible default sending options

Here’s the detailed list of features offered by Mandrill.

 

Setup and Ease of Use

Both Sendgrid and Mandrill require developer assistance for initial setup and continuous usage. They are both well-documented and well-designed. There is not much difference between Sendgrid vs Mandrill in this case.

 

Supported Platforms

Both Sendgrid and Mandrill work well on all websites, blogs, online stores, web apps, mobile apps, blogging platforms, ecommerce platforms, content management systems.

 

Pricing

Sendgrid’s paid plans start from $14.95/month. Mandrill’s paid plans start from $20/month.

 

Integrations

Both Sendgrid and Mandrill support plenty of third-party tools such as Google Drive, Google Analytics, Dropbox, Slack, Zapier.

 

Alternatives

There are plenty of alternatives to Sendgrid such as Mailjet. Similarly, there are many alternatives to Mandrill such as Mailgun.

 

Conclusion – Sendgrid vs Mandrill

Both Sendgrid and Mandrill are robust transactional email software that offer plenty of useful features. They are both good at what they do. You can’t go wrong with either of them.