Optimizepress vs Thrive Themes : In-Depth Comparison

Optimizepress and Thrive Themes are two popular landing page builders for WordPress. They both allow you to easily build landing pages without any coding and without even leaving your wordpress environment. Here’s our detailed Optimizepress vs Thrive Themes to help you decide which is the right tool for your business.


Optimizepress vs Thrive Themes

Here’s a step by step comparison of Optimizepress vs Thrive Themes.



Optimizepress is a feature-rich page builder for WordPress websites, blogs, online stores, without any coding. It features a drag & drop page builder, customizable web page elements, vast template library, A/B testing, conversion rate optimization.

Thrive Themes is another WordPress page builder that features a visual page builder. It can be installed as a plugin/theme and allows you to build sales pages, web pages, landing pages, sign up pages, subscription pages, welcome pages. It is suitable for small-medium businesses as well as large enterprises.



Optimizepress focuses on features such as:

  • A/B Testing
  • API
  • Activity Dashboard
  • Campaign Analysis
  • Campaign Management
  • Content Management
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Drag & Drop Interface
  • Engagement Analytics
  • Monitoring
  • Multi-Channel Marketing
  • Real Time Analytics
  • Real Time Data
  • Reporting & Statistics
  • Social Media Integration
  • Social Network Marketing
  • Tagging
  • Third Party Integration

Here’s the detailed list of features offered by Optimizepress.


Thrive Themes also offers many useful features such as:

  • Landing Page Templates
  • Sales Pages
  • Drag And Drop Editing
  • Opt-In Pages
  • Product Launch Pages
  • Webinar Pages
  • Drag And Drop Editing
  • High-Converting Homepage
  • Pre-Built Conversion Elements
  • Beautifully Formatted Blog Posts
  • Full-Width Layouts
  • Flexible Column Layouts
  • Vertical Split Layouts
  • Font Customization
  • Text And Image Combinations
  • Hover Effects
  • Animations And Actions
  • Style Every Detail
  • Mobile Responsive Features
  • Toggle Visibility Of Elements And Content Blocks
  • Screen Size Preview
  • Mobile Responsive Editing

Here’s the detailed list of features offered by Thrive Themes.


Setup and Ease of Use

Both Optimizepress and Thrive Themes have a similar setup. You can install them as a plugin/theme and create, publish, manage, optimize from within WordPress environment.


Supported Platforms

Both Optimizepress and Thrive Themes work well on all WordPress sites, blogs, and online stores.



Optimizepress’ paid packages start from $97. Thrive Themes offers a free trial, with paid plans starting $19/month.



Both Optimizepress and Thrive Themes support plenty of third party tools such as Google Analytics, Google Drive, Slack, Zapier, Dropbox, Mailchimp.



There are plenty of alternatives to Optimizepress such as Divi, Elementor. Similarly, there are many alternatives to Thrive Themes such as WP beaver builder that are meant for WordPress.


Conclusion – Optimizepress vs Elementor

Both Optimizepress and Elementor are mature products with robust features that are good at what they do. You can’t go wrong with either of them.