Both Mention and Meltwater are popular social media marketing tools that offer plenty of useful features. Here’s a detailed comparison of Mention vs Meltwater to help you decide which is the best social media marketing tool for your business.
Mention vs Meltwater : In-Depth Comparison
Here’s a step by step comparison of Mention vs Meltwater.
Mention is a popular social media marketing tool that allows you to monitor all your social media mentions online. It allows you to monitor all your social media activity, messages, and conversations that happen about your brands, businesses and influencers. It is suitable for medium-large businesses, digital agencies, marketers and enterprises.
Meltwater is a feature-rich social media marketing tool that allows you to easily create, launch, monitor, manage, optimize social media marketing campaigns from one place, using unified real-time dashboards. It is suitable for medium-large businesses as well as enterprises.
Mention offers many useful features such as:
- Real-time conversations
- Billions of sources
- Competitor Analysis
- Unified dashboard
- Automated reports
- Realtime insights
- Live updates
- Actionable data
- Designed for teams
- Cross-device support
Here’s a detailed list of features offered by Mention.
Meltwater also offers many features such as:
- Social Listening
- Content Management
- Social Media Account Management
- Advanced Analytics
- Social Reporting
- Social Influencer Search Engine
- Competitive Intelligence
- Boolean Search
- Media Intelligence
- Smart Alerts
- Mobile Application
Setup and Ease of Use
Both Mention and Meltwater are standalone, cloud-based marketing tools that require no download, setup or installation. They are both well-designed and easy to use. There is not much difference between Mention vs Meltwater in this case. You can simply sign up and start using them immediately.
Both Mention and Meltwater work well on all web browsers and mobile devices. They both also offer browser addons and mobile apps.
Mention’s paid plans start from $29/month. Meltwater’s pricing is available only by quote.
Both Mention and Meltwater support plenty of third-party integrations with popular business tools like Dropbox, Slack, Zapier, Google Drive, Google Analytics.
There are many alternatives to Mention such as Sprout Social, Hootsuite. Similarly, there are many alternatives to Meltwater such as Socialpilot, Socialbakers.
Conclusion – Mention vs Meltwater
Both Mention and Meltwater are mature products with robust features. They both are good at what they do. However, Mention is much more affordable than Meltwater and suitable for SMBs and startups. For complex requirements, you can try either of them.