Mailerlite vs AWeber : In-Depth Comparison

Both Mailetlite and AWeber are two popular email marketing tools that offer tons of useful features. Here’s a detailed comparison of Mailerlite vs AWeber to help you decide which is the right email marketing software for your business.


Mailerlite vs AWeber

Here’s a step by step comparison of Mailerlite vs AWeber.



Mailerlite is a powerful email marketing software that features email list builder, visual email designer, template library, email automation, A/B testing, conversion rate optimization. It is suitable for small-medium businesses as well as large enterprises.

AWeber is a popular email marketing tool that allows you to gather email addresses, build mailing lists, design stunning emails, automate email marketing, and do A/B testing.



Mailerlite offers many useful features such as:

  • Drag & Drop Editor
  • Rich Text Editor
  • Custom HTML Editor
  • Newsletter Templates
  • Ecommerce Campaigns
  • Landing Pages
  • Pop-ups
  • Embedded Forms
  • Subscriber Management
  • Email Automation
  • Interest Groups (Tagging)
  • Personalization
  • Segmentation
  • Promotion Popups
  • A/B Split Testing
  • Deliver by Time Zone
  • Auto Resend
  • RSS Campaigns
  • Campaign Reports
  • Surveys
  • Click Maps
  • Opens by Location
  • Drag & Drop Newsletter Editor
  • Custom HTML Editor
  • Rich Text Editor
  • Newsletter templates
  • Built-in photo editing
  • File Manager
  • Mobile-Friendly Email Newsletters
  • Ecommerce Campaigns
  • Grow subscribers
  • Pop-up Subscribe Forms
  • Landing Pages
  • Embedded Signup Forms
  • Subscriber Management
  • Unsubscribe Page Builder
  • Deliver
  • Email Automation
  • RSS Campaigns
  • Deliver by Timezone
  • Auto Resend
  • A/B Split Testing
  • Segmentation
  • Personalization
  • Interest Groups (Tagging)
  • Track results
  • Email Newsletter Reports
  • Click maps
  • Opens by Location
  • Connect
  • Integrations
  • Developer API
  • User Permissions
  • iPad Subscribe App
  • Premium Support
  • Dedicated IP
  • Custom Landing Page Design
  • Custom Email Template

Here’s the detailed list of features offered by Mailerlite.


AWeber also offers many useful features such as:

  • Autoresponders
  • Sign Up Forms
  • Email Deliverability
  • Email Newsletters
  • Drag and Drop Editor
  • AWeber Mobile App
  • HTML Email Templates
  • Subscriber Management
  • App Showcase
  • Subscriber Segmenting
  • Email Marketing Analytics
  • Email Analytics
  • Direct Email Marketing
  • Bulk Email Marketing
  • Permission Email Marketing
  • Business Email Marketing
  • Email Marketing Campaigns
  • Best Email Marketing
  • Blog Newsletters

Here’s the detailed list of features offered by AWeber.


Setup and Ease of Use

Both Mailerlite and AWeber are standalone, cloud-based email marketing tools that require no setup, downloads, installations. They are both well-documented, well-designed and easy to use. There is not much difference between Mailerlite vs AWeber in this case.


Supported Platforms

Both Mailerlite and AWeber work well on all websites, blogs, online stores, web apps, mobile apps, blogging platforms, ecommerce platforms, content management systems.



Mailerlite offers a free plan, with paid plans starting from $10/month. AWeber offers free trial, with paid plans starting from $19/month.



Both Mailerlite and AWeber support plenty of third-party integrations with popular tools like Google Drive, Google Analytics, Dropbox, Slack, Zapier.



There are plenty of alternatives to Mailerlite such as Mailchimp, GetResponse. Similarly, there are many alternatives to AWeber such as ActiveCampaign, Campaign Monitor.


Conclusion – Mailerlite vs AWeber

Both Mailerlite and AWeber are two popular email marketing tools that allow you to easily engage customers and convert prospects. They are both good at they do. You can’t go wrong with either of them