GetResponse vs Mailchimp : In-Depth Comparison


GetResponse and Mailchimp are two popular email marketing tools that offer plenty of features. Here’s our detailed comparison of GetResponse vs Mailchimp to help you decide which is the right tool for your business.

 

GetResponse vs Mailchimp

Here’s a step by step comparison of GetResponse vs Mailchimp.

 

Overview

GetResponse is an all-in-one marketing tool for SMBs that features email marketing, landing page builder and marketing automation. It allows you ti easily design, build, launch, monitor and optimize email marketing campaigns without any coding or marketing experience.

Mailchimp is a feature-rich email marketing platform that features email list builder, customer segmentation, visual email builder, template library, A/B testing and conversion rate optimization. It is suitable for small-medium businesses as well as large enterprises.

 

Features

GetResponse offers many useful features such as:

  • Responsive Email Design
  • Forms
  • Landing Pages
  • Analytics
  • Webinars
  • Autoresponders 2.0
  • A/B Testing
  • Email Creator
  • List Booster
  • Email Intelligence
  • Inbox Preview

Here’s the detailed list of features offered by GetResponse.

 

Mailchimp also offers many features such as:

  • Email Marketing
  • Landing Pages
  • Google Remarketing Ads
  • Facebook Ads
  • Instagram Ads
  • Postcards
  • BigCommerce Integration
  • Eventbrite Integration
  • Salesforce Integration
  • Square Integration
  • WooCommerce Integration
  • Abandoned Cart Analytics
  • RSS to Email
  • Product Recommendations
  • Order Notifications
  • Welcome Automation
  • CRM
  • Segmentation
  • Personalization
  • A/B Testing
  • Reports

Here’s the detailed list of features offered by Mailchimp.

 

Setup and Ease of Use

Both GetResponse and Mailchimp are cloud-based email marketing platforms that require no setup. You can simply sign up for and start using them immediately. They are both well-documented, well-designed and easy to use. There is not much difference between GetResponse vs Mailchimp in this case.

 

Supported Platforms

Both GetResponse and Mailchimp work well on all websites, blogs, online stores, web apps, mobile apps, blogging platforms, ecommerce platforms, content management systems.

 

Pricing

GetResponse offers a free trial, with paid plans starting from $15/month. Mailchimp offers a free plan, with paid plans starting from $9.99/month.

 

Integrations

Both GetResponse and Mailchimp support plenty of third-party integrations with other tools such as Google Drive, Google Analytics, Dropbox, Slack, Zapier.

 

Alternatives

There are plenty of alternatives to GetResponse such as AWeber, ActiveCampaign. Similarly, there are many alternatives to Mailchimp such as Campaign Monitor, SendinBlue.

 

Conclusion – GetResponse vs Mailchimp

Both GetResponse and Mailchimp are mature products with robust features. They are both good at what they do. You can’t go wrong with either of them. They both support email marketing, landing page builder and marketing automation.