Both Falcon.io vs Hootsuite are popular social media marketing tools that offer plenty of useful features. Here’s a detailed comparison of Falcon.io vs Hootsuite to help you decide which is the right social media marketing tool for your business.
Falcon.io vs Hootsuite : In-Depth Comparison
Here’s a step by step comparison of Falcon.io vs Hootsuite.
Falcon.io is a popular social media marketing tool that allows you to monitor all your social media channels, activity, messages, conversations and marketing campaigns from one place, in real-time dashboards. It also allows you to easily schedule social media posts and get useful insights. It is suitable for medium-large businesses as well as enterprises.
Hootsuite is a feature-rich social media management and marketing tool that allows you to easily create, launch, monitor, and optimize social media marketing campaigns from one place, using real-time dashboards. It is suitable for bloggers, entrepreneurs, marketers, digital agencies, SMBs and large enterprises.
Falcon.io offers many useful features such as:
- Create, schedule, preview posts
- Real-time social listening
- 4.8 million sources
- Custom search queries
- Sentiment analysis
- Content Pool
- High activity alerts
- Cross-channel campaign planner
- Facebook & Instagram ads
- Responsive campaign page builder
- Single multifeed inbox for all networks
- Priority & sentiment ranking
- Easy routing & task assignment
- Custom filters
- Paid, owned and earned performance
- Bulk actions
- Unlimited reporting
- URL shortener for tracking
- Enriched customer profiles
- Profile segmentation
- Custom filters
- Dashboard overview
Here’s the detailed list of features offered by Falcon.io.
Hootsuite also offers many features such as:
- Manage multiple contributors
- Gather intelligence by monitoring mentions of your company’s brand
- Update multiple networks in one step
- Optimize delivery
- Social Analytics reports
Here’s the detailed list of features offered by HootSuite.
Setup and Ease of Use
Both Falcon.io and Hootsuite are standalone, cloud-based social media marketing tools that require not download, setup or installation. They are both easy to use and well-designed.
Both Falcon.io and Hootsuite work well on all web browsers and mobile devices. They both also offer browser add ons and mobile apps.
Falcon.io’s pricing is available on request, while Hootsuite’s paid plans start from $10/month.
Both Falcon.io and Hootsuite support plenty of third-party integrations with popular business tools like Google Drive, Google Analytics, Dropbox, Slack, Zapier.
Conclusion – Falcon.io vs Hootsuite
Both Falcon.io and Hootsuite are feature-rich social media marketing tools that offer tons of useful features. They are both good at what they do. Hootsuite should meet most of your requirements at a more affordable pricing. If it doesn’t, then you can try Falcon.io.