Clicky vs Hotjar : In-Depth Comparison

Both Clicky and Hotjar are two popular conversion rate optimization tools that provide many useful features. Here’s a detailed comparison of Clicky vs Hotjar to help you decide the best tool for your website.


Clicky vs Hotjar

Here’s a step by step comparison of Clicky vs Hotjar.



Clicky is a feature-rich web analytics tool that provides tons of features to help you understand your website visitors. It also provides many light-weight conversion rate optimization tools such as heatmaps, conversion funnels. It also provides social media management and SEO tools. So it’s an all-in-one web site management tool for small-medium businesses.

Hotjar is a conversion rate optimization software that offers plenty of useful features such as heatmaps, session recordings and replay, conversion funnels, form analytics, opinion polls and micro surveys. It doesn’t provide the web analytics features available in Clicky. It is suitable for bloggers, freelancers, marketers, small-medium businesses and large enterprises.



Clicky focuses mainly on web analytics with features such as:

  • Real Time Monitoring
  • User Activity
  • Heat Maps
  • Up Time Monitoring
  • Click Tracking
  • Mouse movement tracking
  • Scroll tracking
  • Https Tracking
  • Google Search Rankings
  • Flexible API
  • Twitter Analytics
  • Un-sampled Data
  • Dashboard
  • Video Analytics

Here’s the detailed list of features offered by Clicky.

Hotjar focuses more on conversion rate optimization with features such as:

  • Heatmaps
  • Session Recording
  • Feedback polls
  • Multi device support
  • Conversion funnels
  • Sentiment analysis
  • Form analysis
  • Supports 40+ languages
  • Session replay
  • Incident reports
  • Surveys
  • NPS
  • IP blocking
  • Engagement visualization

Here’s the detailed list of features offered by Hotjar.


Setup and Ease of Use

Both Clicky and Hotjar have a similar setup. You need to drop a piece of code on all web pages where you want these tools to track data. Once installed, you can monitor your website on real-time dashboards. You can also install them via Google Tag Manager, or using plugins for popular platforms like WordPress, Magento, Shopify, etc.


Supported Platforms

Both Clicky and Hotjar work well on all websites, mobile sites, blogging platforms, ecommerce platforms, content management systems and website builders. There is not much difference between Clicky vs Hotjar.



Clicky offers a free plan that supports upto 3,000 daily page views, with paid plans starting from $9.99/month. Hotjar offers a free plan that supports upto 2,00 pageviews/month, with paid plans starting from $29/month.



While Hotjar integrates with only Opimizely, Omniconvert and Hubspot, Clicky provides tons of third-party plugins and add-ons.



There are plenty of alternatives to Clicky such as Google Analytics, Piwik, etc that provide web analytics. Similarly, there are many alternatives to Hotjar such as FullStory, Crazy Egg, etc.


Conclusion – Clicky vs Hotjar

Both Clicky and Hotjar are mature products with robust features. If you are looking for a web analytics tool, go for Clicky as it focuses more on it. If you are looking for a conversion rate optimization (CRO) software, go for Hotjar. It provides plenty of CRO features.