Campaign Monitor vs Klaviyo : In-Depth Comparison


Both Campaign Monitor and Klaviyo are two popular email marketing tools that offer tons of useful features. Here’s a detailed comparison of Campaign Monitor vs Klaviyo to help you decide which is the right email marketing software for your business.

 

Campaign Monitor vs Klaviyo

Here’s a step by step comparison of Campaign Monitor vs Klaviyo.

 

Overview

Campaign Monitor is a powerful email marketing software that features email list builder, customer segmentation, drag & drop email designer, template library, email automation, A/B testing and conversion rate automation. It is suitable for small-medium businesses as well as large enterprises.

Klaviyo is a feature-rich email marketing tool that allows you to easily gather email addresses, build email lists, segment mailing lists, design emails visually, automate email marketing, do A/B testing. It is suitable for small-medium businesses and large enterprises.

 

Features

Campaign Monitor offers many useful features such as:

  • Email marketing
  • Email Automation
  • Personalization
  • Contacts and segmentation
  • Template Designer
  • Dynamic Content
  • Content Customization
  • Roll Your Own Designs
  • Mobile-Ready Templates
  • Easy Template Language
  • Update in Browser
  • Social Sharing
  • A/B Testing
  • Segmentation and personalization tools

Here’s the detailed list of features offered by Campaign Monitor.

Klaviyo also offers many features such as:

  • Automated e-mails
  • Reporting on ROI
  • One-click integrations
  • Email Newsletters
  • Facebook custom audiences
  • Customer Segmentation
  • Customizable Forms
  • Event-based targeting
  • Dynamic Segmentation
  • Reporting & Analytics
  • Dashboards

Here’s the detailed list of features offered by Klaviyo.

 

Setup and Ease of Use

Both Campaign Monitor and Klaviyo are standalone, cloud-based email marketing software that don’t require any setup, downloads or installations. They are both well-documented, well-designed and easy to use. There is not much difference between Campaign Monitor vs Klaviyo in this case.

 

Supported Platforms

Both Campaign Monitor and Klaviyo work well on all websites, blogs, online stores, blogging platforms, ecommerce platforms, content management systems, web apps, mobile apps.

 

Pricing

Campaign Monitor offers a free trial, with paid plans starting from $9/month. Klaviyo’s paid plans depends on the number of contact. You can check it here using their calculator.

 

Integrations

Both Campaign Monitor and Klaviyo support plenty of third-party integrations with popular tools like Google Drive, Google Analytics, Dropbox, Slack, Zapier.

 

Alternatives

There are plenty of alternatives to Campaign Monitor such as Mailchimp, AWeber. Similarly, there are many alternatives to Klaviyo such as GetResponse, ActiveCampaign.

 

Conclusion – Campaign Monitor vs Klaviyo

Both Campaign Monitor and Klaviyo are two popular email marketing platforms that offer plenty of useful features. They are both great at what they do. You can’t go wrong with either of them.