Buzzsumo Review, Pricing, Features, Benefits, Pros and Cons


BuzzSumo is a powerful social media and content marketing tool that allows you to easily find popular content and influencers and leverage them to improve your own marketing strategy. Here’s our detailed BuzzSumo review to help you decide if it is the right tool for your business.

 

BuzzSumo Review, Pricing, Features, Benefits, Pros and Cons

Here’s our detailed BuzzSumo review, pricing, features, benefits, pros and cons.

 

BuzzSumo Review

BuzzSumo is a powerful content analytics platform that helps you analyze what content performs the best for any topic or competitor. You can use it to find most shared content and key influencers for your business niche.

It allows you to easily discover what are the key content topics for your industry or niche, which are the most shared content, which social networks they are popular on, what kind of user have shared those articles.

So if you are a new business, it is a great tool to understand what your target audience looks like, what they like/dislike, how they engage with your content and what topics they are interested in.

It also allows you to find key influencers in your industry and reach out to them.

You can also use it to do competitor analysis about what kind of posts they are publishing, what topics they are covering, how they are promoting their content.

It is suitable for bloggers, marketers, freelancers, SMBs, startups, agencies, medium-large businesses as well as enterprises.

 

BuzzSumo Benefits

Here are the key benefits of BuzzSumo:

  • Find out most shared content
  • Identify key influencers
  • Discover interesting topics & keywords
  • Create better content
  • Improve content marketing
  • Increase reach
  • Improve engagement
  • Get more visitors
  • Grow customers

 

BuzzSumo Features

Here are the key features of BuzzSumo:

  • Social Media Content Insights
  • Personalized Interface
  • Customized alerts
  • Effective Content Curation
  • Open API available
  • Data Exports
  • Comprehensive Social Media Analytics
  • Advanced Data Filters
  • Content creators’ details

 

BuzzSumo Pricing

BuzzSumo offers a free trial, with 5 paid plans:

  • MICRO PLAN – $39/month
    • For bloggers & freelancers
    • 1 – 2 employees
    • For new customers only
    • Approval required
    • Pro Plan features
    • 2 alerts
    • 1 user
  • PRO – $99/month or $79/month (billed annually)
    • Unlimited searches
    • 5 alerts
    • 5,000 mentions
  • PLUS – $179/month or $139/month (billed annually)
    • Unlimited searches
    • 10 alerts
    • 10,000 mentions
    • Question analyzer
  • LARGE – $299/month or $239/month (billed annually)
    • Unlimited searches
    • 30 alerts
    • 20,000 mentions
    • Question analyzer
    • Facebook analyzer
  • ENTERPRISE – $499+/month or custom plan tailored for you
    • Unlimited searches
    • 50+ alerts
    • Question analyzer
    • Facebook analyzer

 

BuzzSumo Pros and Cons

Pros

  • Many useful features
  • Affordable

Cons

  • Nothing big enough to be listed here

 

Final Verdict

BuzzSumo is a great content research tool that allows you to improve your content marketing as well as do competitor research to grow your business quickly.